Instagram Filters - Tamara

As part of uplifting the Tamara brand, filters were a great approach to reach the target audience and raise brand awareness. During my time age Tamara I have created three filters. The first Farah filter is a beautifying filter that showcases the reward program Farah. The second is a more experimental and fun filter that displays a person on a flying hero’s body and alters their voice. The last filter was created for the Saudi National day. Tamar’s brand focuses on being a local vintage brand that still remains cool. With this environment filter, I aimed to mimic the old TV waves and capture the city scape in a vintage feel.

You can find and use the filters on Tamara’s instagram: @usetamara